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MGT
428: Doing Business in a Connected World
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Coupey, E. (2005). Digital business: Concepts and strategies. (2nd ed.). Boston : Prentice Hall. |
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Aaron, J. E. (2007). The little, brown compact handbook (6th ed.). New York: Pearson Education. |
Syllabus
To
view the syllabus (PDF file -
45kb) you will need the Adobe Acrobat Reader, available free from
Adobe.
Lecture
Notes/Readings
Week 1: Internet Influences and Strategic Planning (PowerPoint file - 2.4mb)
Week 2: e-Business History, Market Segments (PowerPoint file - 2.3mb)
Week 3: Interent's Impact on the Company (PowerPoint file - 305kb)
Week 4: Website Usability (PowerPoint file - 243kb)
Week 5: Supply Chain Management, Vision Statements, and Forecasting (PowerPoint file - 559kb)
Week 6: Customer Relationship Management (PowerPoint file - 823kb)
Week 7: Internet Policy (PowerPoint file - 465kb)
Week 8: Business Intelligence (PowerPoint file - 991kb)
Week 9: (N/A, student presentations)
Supply Chain Management Research Center
The ABCs of Supply Chain Management
Writing Rubric
Basic
Writing Rubric (PDF file - 24kb)
Denotes various categories and descriptions of effective writing.
American
Psychological Association (APA) Citation Protocol
Bedford/St.
Martin's
This site provides great information on properly citing online sources.
Purdue
University's Online Writing Lab
While I still view the WIU Writing Style Guide as a good
investment, this site has a wealth of information on the proper
citation protocol for your papers. Brought to you by my alma mater,
it's definitely worth a look. (Be sure to scroll down the page to
see the examples.)
APA In-Text Parenthetical Citations
Another source for examples of proper citations provided by the Duke University Libraries.
The Assignment Process From the University of Waikato. Provides many great examples.
Sample APA Research Paper |