MGT 427: Managing a Company's Online Presence

Jelassi, F. & Enders, A. (2005). Strategies for e-Business: Creating value through electronic and mobile commerce. Harlow, England: Prentice Hall. ISBN-13: 9780273688402

Syllabus
To view the syllabus (PDF file - 75kb) you will need the Adobe Acrobat Reader, available free from Adobe.


Lecture Notes/Readings
Class 1: Evolution of e-Business (PowerPoint file - 1.93mb)
Class 2: Internet's Impact on the Macro-Environment (PowerPoint file - 735kb)
Class 3: Markets for e-Business (PowerPoint file - 1.21mb)
Class 4: Value Creation (PowerPoint file - 2.25mb)
Class 5: Website Usability (PowerPoint file - 249kb)
Class 6: Internet's Impact on the Company (PowerPoint file - 748kb)
Class 7: Internal Organization of a Firm's e-Business Activities (PowerPoint file - 1.15mb)
Class 8: Roadmap for e-Business Strategy Formulation (PowerPoint file - 453kb)
Class 9: (N/A, student presentations)

Style Guide
WIU Writing Style Handbook (PDF file - 709kb)
Provides examples of the citation and formatting conventions for all written assignments at WIU.

Basic Writing Rubric (PDF file - 24kb)
Denotes various categories and descriptions of effective writing.

The Little, Brown Compact Handbook (Companion website).

American Psychological Association (APA) Citation Protocol
Bedford/St. Martin's
This site provides great information on properly citing online sources.

Purdue University's Online Writing Lab
While I still view the WIU Writing Style Guide as a good investment, this site has a wealth of information on the proper citation protocol for your papers. Brought to you by my alma mater, it's definitely worth a look. (Be sure to scroll down the page to see the examples.)

The Assignment Process
From the University of Waikato. Provides many great examples.

Sample APA Research Paper